AMANU BRAND LAUNCHAMANU is custom footwear brand based in Los Angeles, California.
The Girls partnered with the founder to bring to life her vision for a timeless, human and tactile identity that represents her accessible made-to-measure sandals.
The corresponding launch campaign brought the AMANU world to life.
Project included finessing brand identity, campaign concept, casting, production, on set art direction and design direction for marketing rollout across all channels.
